USE OF "COOKIES"
(1) About cookies
Cookies are files, often including unique identifiers, that are sent by web servers to web browsers, and which may then be sent back to the server each time the browser requests a page from the server.
They can be used by web servers to identity and track users as they navigate different pages on a website, and to identify users returning to a website.
Cookies may be either "persistent" or "session" cookies. A persistent cookie consists of a text file sent by a web server to a web browser, which will be stored by the browser and will remain valid until its set expiry date (unless deleted by the user before the expiry date). A session cookie, on the other hand, will expire at the end of the user session, when the web browser is closed.
They do not contain any information that personally identifies you, but personal information that we store about you may be linked, by us, to the information stored in and obtained from them. We may use the information we obtain from your use of our cookies for the following purposes:
(a) to recognise your computer when you visit our website;
(b) to track you as you navigate our website, and to enable the use of the [specify feature, e.g. shopping cart] on our website;
(c) to improve the website's usability;
(d) to analyse the use of our website;
(e) in the administration of this website;
(f) to personalise our website for you[, including targeting advertisements which may be of particular interest to you.
(3) Third party cookies
When you use our website, you may also be sent third party cookies.
Our advertisers/service providers may send you cookies. They may use the information they obtain from your use of their cookies:
(a) to track your browser across multiple websites;
(b) to build a profile of your web surfing;
(c) to target advertisements which may be of particular interest to you.
(4) Blocking cookies
Most browsers allow you to refuse to accept cookies. For example:
(a) in Internet Explorer you can refuse all cookies by clicking "Tools", "Internet Options", "Privacy", and selecting "Block all cookies" using the sliding selector
(b) in Firefox you can block all cookies by clicking "Tools", "Options", and un-checking "Accept cookies from sites" in the "Privacy" box.
Blocking all cookies will, however, have a negative impact upon the usability of many websites. If you block cookies, you will not be able to use the identify feature(s) on this website.
(5) Deleting cookies
You can also delete cookies already stored on your computer:
(a) in Internet Explorer, you must manually delete cookie files;
(b) in Firefox, you can delete cookies by, first ensuring that cookies are to be deleted when you "clear private data" (this setting can be changed by clicking "Tools", "Options" and "Settings" in the "Private Data" box) and then clicking "Clear private data" in the "Tools" menu.
Obviously, doing this may have a negative impact on the usability of many websites.
LINKS TO OTHER WEBSITES
We are not responsible for the actions, content or the privacy policies of those websites to which our website(s) may link. It is your responsibility to check the status of these sites
To ensure that we carry out your instructions accurately, to help improve our service and in the interest of security, we may monitor and/or record: (1) your telephone calls; (2) customer activities using CCTV recording equipment in and around our premises; and (3) customer transactions and activities on our website. All recordings are and shall remain our sole property and be used for the purposes of crime prevention and detection.
We will take reasonable technical and organisational precautions to prevent the loss, misuse or alteration of your personal information. Of course, data transmission over the internet is inherently insecure, and we cannot guarantee the security of data sent over the internet. You are responsible for keeping your password and user details confidential. We will not ask you for your password (except when you log in to the website).
CHANGES TO THIS POLICY
Any changes to this Policy will be either posted on our website, made available on request or supplied with your next contract arrangement with us. We will strive to ensure our practices comply with the most current available version of this Policy.
The data controller responsible in respect of the information collected on this website is Heathrow Air Ambulance.
Our data protection registration number is Z2353743.